Miami is poised to showcase its thriving creator scene as the much-anticipated #NextGen Creators returns for its second edition on Friday, October 24, 2025, at the renowned Mondrian South Beach.
Hosted by the energetic sibling duo Vale and Sebastian Genta, this thought-leadership event aims to convene some of the brightest minds in the creator economy for a day filled with inspiration and innovation.
The #NextGen Creators series, founded by Vale and Sebastian Genta, is dedicated to fostering the next generation of digital talent in South Florida.
More than just a conference, it represents a vibrant networking experience that seeks to connect ambitious influencers, entrepreneurs, and brands.
By bridging the gap between established creators and emerging voices, #NextGen Creators is playing a pivotal role in shaping the future of the creator economy, fostering valuable connections.
Having wrapped up a successful inaugural event in March, the upcoming edition will delve into the intersection of influence, commerce, and culture.
The schedule promises engaging discussions among creators, brand founders, and industry leaders regarding the ever-changing landscape of digital entrepreneurship and social commerce, with a particular emphasis on Miami’s burgeoning Latino creator community, known for its significant impact in today’s digital sphere.
Attendees can look forward to a diverse lineup of speakers, including the renowned hosts Vale and Sebastian Genta, who are set to share their insights from the stage.
Among the esteemed speakers are Olivia Ferney, Helen Owen, and Zack Kalter, co-founders of the innovative PHLOW app, along with Emily Rhodes, Director of Beauty & Personal Care at TikTok Shop, who is instrumental in shaping social commerce’s future.
The event will also feature Erin Sale, Chief Marketing Officer of Saltair, as well as Wayne and Blake Geffen, Co-Founders and CEO of Vivrelle, who will provide their perspectives on brand leadership.
Rounding out the speaker roster will be Victoria Gomez, Associate Director of Influencer Marketing at Steve Madden, and Nancy Richmond, a Marketing Professor at FIU Graduate School of Business, both of whom will share their expertise in digital entrepreneurship and influence.
This engaging panel is expected to tackle crucial topics such as community building, the emergence of social commerce, and the future trajectories of digital entrepreneurship, providing actionable insights for both creators and brands.
At the heart of #NextGen Creators lies the mission of fostering a collaborative space for curious creatives, entrepreneurs, and innovators to connect and grow.
Recognizing Miami’s Latino community as one of the fastest-growing segments in the creator economy, the event will shine a spotlight on Hispanic creators and their burgeoning cultural influence.
“Miami has become a hub for creators, and #NextGen Creators is all about giving a platform to the voices shaping that culture,” stated Vale Genta, expressing excitement about the opportunity to unite the community.
Sebastian Genta echoed Vale’s sentiments, emphasizing the importance of establishing a dedicated space for creators in Miami.
“After moving back from Los Angeles, we realized there was a significant gap in our city for a forum or community that offered the resources and networking opportunities we wished we had at the start of our careers,” he remarked.
The event will commence with a Mix-and-Mingle Lunch, designed to facilitate connections between creators and brands.
A notable highlight of the day will be the inaugural #NextGen Brand Showcase, featuring leading beauty brands such as MAËLYS, Saltair, Truly Beauty, and Palmer’s.
Attendees will have the unique opportunity to shop, sample products, and create content directly with these notable brands.
The day will conclude with a networking happy hour overlooking the picturesque Biscayne Bay, providing an ideal setting for cultivating new partnerships.
With three dynamic panel discussions planned, focusing on the latest trends in the creator economy, participants are sure to leave with fresh perspectives and practical strategies to enhance their ventures.
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