In the vibrant streets of San Francisco, photographer Erika Pino has embarked on a quest to showcase the bold and eclectic fashion that defines the city’s late-summer vibe in 2025.
Over the past few weeks, Pino has scoured various neighborhoods, capturing the lives and styles of locals through her unique lens, focusing on the myriad of colors, patterns, and layers that characterize San Francisco street fashion.
Her latest endeavor has revealed a fascinating trend: the art of layering.
During her exploration, Pino encountered Chea in the Mission District, a canvas of bold colors that stood out remarkably, including Chea’s vibrant magenta hair.
Pino noted the creativity in Chea’s layered outfits, highlighting how she artfully combined a zebra-patterned jacket with matching footwear derived from thrifted finds.
To accentuate the colors of Chea’s ensemble, Pino chose a stark black wall as the backdrop for the photograph.
Another delightful subject for Pino was Mick, whom she spotted in the Presidio Green.
Mick’s standout piece was a cool custom panel embellishing his jeans, which Pino took particular care to emphasize in her shots, showcasing a playful mixture of patterns and colors that brought a festive spirit to his look.
Reflecting a growing trend, Pino’s observations indicate that various denim styles such as jeans with shreds, patches, and even Canadian tuxedos are dominating the fashion landscape.
Jon Harris, alongside his wife Nancy, exemplified this trend when they strolled through Union Square during the Grateful Dead reunion shows at Golden Gate Park.
Pino was drawn to their coordinated denim outfits, noting how they interpreted Grateful Dead fashion in a contemporary light.
With their unique patches and custom designs, Nancy’s tie-dyed overalls and the couple’s elaborate denim details told stories of their personal memories and creativity.
Then there was Tragedy Valois, whose bold blend of styles caught Pino’s eye on Market Street.
Characterized by a mashup of tie-dye and ’90s hip-hop influences, Tragedy’s outfit included an ’80s/’90s hybrid vibe paired with layered Mr. T-esque chains, eliciting an immediate smile from Pino.
Valois’s approach to fashion is refreshingly unrestrained, as he explains, “I just buy everything I see and put it together.”
Sweater vests have also made a notable resurgence in the Bay Area, as observed on Raden James, who combined a bright orange knit piece with camo pants for a trendy, unexpected pairing.
Pino was particularly impressed by the warm hues of James’ outfit as he sauntered past the historic Jackson Square buildings, prompting her to inquire if he was a stylist.
In Union Square, Igor’s look evoked memories of ’90s rave culture, complete with glasses, a trench coat, and plaid creepers.
Pino noted how Igor personified the current renaissance of ’90s styles, with raver influences evident in the city’s street fashion scene.
Baggy pants, cropped tees, and narrow sunglasses are also becoming increasingly popular elements in casual outfits across the urban landscape.
Pino’s attention was drawn to Paul, who epitomized classic style with a dapper combination of a panama hat and a cream blazer while walking along Market Street.
His ensemble reminded Pino that truly timeless pieces never fade from fashion.
Lastly, a striking Picasso-like pattern adorning one man’s sweatsuit caught Pino’s artistic eye as she hurried past.
The vibrant fit harmoniously interacted with a nearby mural, prompting her to seize the moment and capture the essence of urban style in action.
Through her lens, Pino ingeniously immortalizes the multifaceted and ever-evolving culture of San Francisco’s street fashion, inviting viewers to appreciate the artistry in everyday style.
image source from：sfstandard
